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Omega's fundraising specialists have more than 40 years
of experience implementing and managing capital campaigns from
$300,000 to more than $2 million for Greek organizations.
Should a feasibility study determine that a capital campaign of $300,000
or more is viable, Omega Financial, working through one primary staff member,
will provide the campaign, research, marketing, creative,
fundraising, coaching and management services that are necessary for
a campaign to be successful.
A typical campaign takes between nine and twelve months to complete
and is divided into four distinct but overlapping phases that are designed
to properly recruit volunteers, identify prospects, secure lead gifts
and build momentum. A great deal of effort is spent at the beginning
of the campaign concentrating on major gifts because we know that
approximately 80% of the money raised will come from 20% of the
campaign donors.
During the campaign, a campaign committee is recruited, trained and
organized. Donors are solicited by Omega staff and alumni peers, and
they are asked to make campaign pledges over a 5-year period. At the
appropriate time, individuals are asked to give
by mail, e-mail and online.
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